Science has made the leap from the lab to come to a store near you - and the effects on us are phenomenal. Corporations in hypercompetition are now using the new mind sciences to analyze how and when we shop and the hidden triggers that persuade us to consume. From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the ´´persuasion industry´´ to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it. A revelatory inside story, The Brain Sell is a tale of engineered behaviors and ´´atmospherics´´ - of subliminal messaging - and of TVs that sometimes watch us while we´re watching them. During his journey Lewis explores fascinating questions such as: Why should a particular font used to describe soup make it taste better? Why do some retailers actively encourage shoppers to haggle? How do the tools and techniques of ´´the brain sell´´ influence shopper behavior, and what can you - as a retailer or marketer - learn from them? Informed, illuminating, stimulating: You cannot afford to miss The Brain Sell. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. 1. Language: English. Narrator: Steven Menasche. Audio sample: http://samples.audible.de/bk/gdan/001686de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Ever meet a hot billionaire while your hand´s in a toilet in the men´s room of one of his stores? No? So it really is just me. Hmm. When you´re a mystery shopper, you get paid to humiliate yourself, all in the name of improving customer service. Romance isn´t in my job description. But the day I met Declan McCormick it was love at first flush. Until I nearly castrated him with my EpiPen. How Hot Guy and Toilet Girl became an item involves my crazy mom, a trip to the ER, my homicidal cat, my fake wife, and true love. Don´t look at me like that. I´m just doing my job. I´m shopping for a billionaire. The Shopping for a Billionaire collection from New York Times best-selling author Julia Kent is a hilarious romantic comedy with heart, heat, and laughs. This boxed set contains the previously published Shopping for a Billionaire 1, Shopping for a Billionaire 2, Shopping for a Billionaire 3, Shopping for a Billionaire 4, and Christmas Shopping for a Billionaire. 1. Language: English. Narrator: Tanya Eby. Audio sample: http://samples.audible.de/bk/acx0/065613de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Shopping is a raging phenomenon among developed countries and has been studied over and over. Sociologists say it´s a female drive in an attempt to explain the differences in shopping behavior between men and women. It was said that the same obsession of men over sports can be linked to the way women go crazy on Black Friday sales or on mall openings. In the evolution of man, the male species are known to be hunters while women have always been the gatherers or the ones who are in charge of finding things for their offspring. It is quite a reductionist perspective and is still widely debated, but one thing´s for sure: shopping will keep women enchanted for years to come. This behavior is not exactly exclusive to women though, because when you consider the purchase of gadgets, large screen TV, and high-end cars, the tendency of men to make expensive purchases is surely noticeable. However, this is limited to a targeted section of the market. Women, on the other hand, will shop whenever, wherever, and whatever! This is because men consider shopping as merely a purchase of specific merchandise, while for women, it´s a whole different world altogether. It´s hard to not love shopping. The glitz, glamour, scents of a newly minted shopping mall, the vibrant colors, the excitement, the friends you meet along the way, the giddy feeling of being able to all the fabulous things that money can buy - all of these are hard to resist! But when does shopping stop being a charm and starts haunting you like a curse? Where do you draw the line between recreation and obsession? 1. Language: English. Narrator: Millian Quinteros. Audio sample: http://samples.audible.de/bk/acx0/032141de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
This novella originally appeared in A Sweet Life boxed set (all proceeds donated to diabetes research), so if you bought that boxed set you already own this! If you didn´t buy that boxed set, here´s your chance to read my new series. When mystery shopper Shannon Jacoby meets billionaire Declan McCormick with her hand down a toilet in the men´s room of one of his stores, it´s love at first flush in this hilarious new romantic comedy from New York Times best-selling author Julia Kent. 1. Language: English. Narrator: Tanya Eby. Audio sample: http://samples.audible.de/bk/acx0/021312de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Becky Bloomwood is back! Becky thought being married to Luke Brandon would be one big Tiffany box of happiness. But to be honest, it´s not quite as dreamy as she´d hoped. The trouble started on their honeymoon, when she told Luke the tiniest little fib, about the teeniest little purchase. Now she´s on a strict budget, she doesn´t have a job - and worst of all, her beloved Suze has a new best friend. Then she receives some incredible news. She has a long-lost sister! Becky has never been more excited. Finally, a real sister! They´ll have so much in common! They can go shopping together, choose shoes together, have manicures together...until she meets her and gets the shock of her life. It can´t be true. Surely Becky Bloomwood´s long-lost sister can´t hate shopping? A sister...a soulmate...a skinflint? 1. Language: English. Narrator: Doon Mackichan. Audio sample: http://samples.audible.de/bk/rhuk/000241de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Sophie Kinsella has conquered the hearts of millions with her New York Times best-selling Shopaholic novels, which feature the irresistible one-woman shopping phenomenon Becky Bloomwood. Now Becky´s back in a hilarious, heartwarming tale of married life, best friends, and long-lost sisters (and the perils of simply having to own an Angel handbag!). What´s a round-the-world honeymoon if you can´t buy the odd souvenir to ship back home? Like the Chinese urns and 20 silk dressing gowns Becky found in Hong Kong, the five kilim rugs from Turkey, the splendid hand-carved dining table (and ten chairs) from Sri Lanka, the, um, huge wooden giraffes from Malawi (that her husband Luke expressly forbade her to buy)... Only now Becky and Luke have returned home to London and Luke is furious. Two truckloads of those souvenirs have cluttered up their usually immaculate loft, and the bills for them are outrageous. Becky´s even maxed out on her second secret credit card, and she doesn´t have a new job yet! Luke insists she go on a budget. And worse: her beloved best friend Suze has found a new best friend while Becky was away. Becky´s feeling rather blue, when her parents deliver some incredible news. She has a long-lost sister! Becky is thrilled! She´s convinced her sister will be a true soulmate. They´ll go shopping together, drink cappuccinos together, have manicures together, and watch their favorite videos together. Until she meets Jessica for the first time and gets the shock of her life. Surely Becky Bloomwood´s sister can´t...hate shopping? 1. Language: English. Narrator: Katherine Kellgren. Audio sample: http://samples.audible.de/bk/rand/000477de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Audio training course designed specifically for English speakers and containing 17 theme-based lessons covering the everyday situations. Each lesson consists of English tutorials, vocabulary, and complete live conversations. Essentials such as greetings, shopping, telling the time, asking for directions, elements of Russian business etiquette, such cultural concepts as the Russian soul, how to date someone in Russian, and even a short poem by Alexander Pushkin included. 1. Language: English. Narrator: Max Bollinger. Audio sample: http://samples.audible.de/bk/mxbo/000020de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
A very lucky network cameraman wins the Wheel of Fortune jackpot when he and Vanna Wyatt meet at the mall while Christmas shopping. A week later, he goes to the bonus round when Marie Osman shows up at his door wondering why he chose Vanna instead of her. 1. Language: English. Narrator: Anthony Rockridge. Audio sample: http://samples.audible.de/bk/acx0/091285de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Meet Jessica Huntington, an amateur sleuth with a shopping jones and a black AMEX card. She soon finds out that money can´t buy happiness or save your neck. Her well-planned life in shambles, she´s hiding out near Palm Springs, California. When her best friend´s husband is murdered, Jessica and her friends are soon stalked by scoundrels in pantyhose, stilettos, Bruno Maglis, and Armani suits. Roger Stone had something that got him killed. What was it and what will they do to get it back? 1. Language: English. Narrator: Rebecca Mitchell. Audio sample: http://samples.audible.de/bk/tant/009031de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Meet Tony Hill´s most twisted adversary - a killer with a shopping list of victims, driven by the most perverted of desires. The murder and mutilation of teenager Jennifer Maidment is horrific enough on its own. But it´s not long before Tony realises it´s just the start of a brutal and ruthless campaign that´s targeting an apparently unconnected group of young people. Tony battles to find the answers that will give him personal and professional satisfaction in his most testing investigation yet. 1. Language: English. Narrator: Saul Reichlin. Audio sample: http://samples.audible.de/bk/howe/002417de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.