Research Paper (postgraduate) from the year 2017 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: A, , language: English, abstract: Online shopping is having very bright future. Perception towards online shopping is getting better in India. With the use of internet, consumers can shop anywhere, anything and anytime with easy and safe payment options. Consumers can do comparison shopping between products, as well as, online stores. In present scenario customers are busy that they dont have enough chance and time to go to shopping centers and purchase the things they need, everybody likes to do online shopping. In online, Product assortment is very huge to choose, and make immediate comparison in price, quality, variety, colour and also get product based information like customer feedback. The main purpose of this paper is to determine the Factors Influencing Consumer Perception towards Online Shopping. The objective for this research is to know the customer perception and identify the factors which influence the online customers. A quantitative research design which is descriptive and exploratory in nature was selected to gain insights about customer perception towards online shopping. The questionnaire prepared by using Likerts five-point scale ranging from (1-5) where 1 Means not at all important and 5 Means most important .The research has taken use of closed ended questions. The data collection was done over a period of 8 weeks this was done by going directly to the respondents or through mails. A total number of respondents taken for this study are 154. The collected data is analyzed in statistical method of factor analysis in the IBM SPSS 20.0 software. The data collected on 30 variables was deducted into five factors in the software and analyzed accordingly. The survey revealed that different customers have different perception towards online shopping; most of them having a very good attitude towards online shopping but there are certain customer who still find difficulties or we can say apart from several benefits has some disadvantage in mind of customer. Customer perception keeps on changing with time to time which is to be taken in the consideration.The most important factors that can be taken into account to understand the Internet shopping (Customer Service, Convenience, Experience, Value added service and Product related information). A rare amalgamation of an educator, an administrator and a researcher, Dr. Kunal Gaurav has earned his Doctorate in Business Administration from Aligarh Muslim University (AMU), Aligarh, India. Aligarh Muslim University (AMU) has the distinction of being one of Indias most renowned and iconic Higher Education Institutions, occupying a crucial place in the emergence and preservation of both cultural and intellectual heritage of India. His doctoral research was intended to investigate the Impact of Relationship Marketing and Perceived Service Quality on Customer Loyalty in Indian Automobile Industry. He is an agriculture science graduate and holds MBA (Gold Medalist) with specialization in marketing management. He is an AIMA - Accredited Management Teacher and currently working as Professor in the area of Marketing & Associate Dean (Strategic Research) at ICBM - School of Business Excellence, Hyderabad. ICBM - School of Business Excellence, Hyderabad is one of the top business schools in the country blessed with ACBSP accreditation in addition to the approval from AICTE, Ministry of HRD, and Govt. of India. He has published a number of books in the area of General Management, Brand Management and Social Entrepreneurship. Apart from research article publications in various refereed journals he has presented several papers at national and international conferences. He also holds the honorary position of Senior Vice President of Operations - Internationally Accepted Marketing StandardsBoard (IAMSB), International Institute of Marketing Professionals (IIMP), Canada.
Online Food Shopping: Consumer perception and retailers market approach, contrasting the markets UK and Germany: Marie von Breitenbuch
Perceptions towards Shopping Mall:a customer sight Reuban Jacob, Jerry M. R. Paul, Olive Shulamite
Factors Influencing Customers´ Perception towards Online Shopping: Kunal Gaurav, Jhansi V.
Factors Influencing Customers´ Perception towards Online Shopping:1. Auflage Kunal Gaurav, Jhansi V.
Customer Perception and Buying Behavior w.r.t. In-Flight Shopping: Mukta Srivastava, Syed Azher Ali, Gunjn Singh
Get on the Express for Discount Shopping Know How to Find Discounts, Get Coupons, and Save Money Shopping Online and Offline Want to save money while shopping? Of course you do! Why? Because nobody likes to find their wallet or purse flat-out empty from all the joy or necessity of shopping or suffer the consequences of endlessly swiping the plastic to the max on whatever they can get their hands on, then waiting for the wrath of the credit card bill to drop on their doorstep only to be filled with buyer´s remorse and now swimming in debt and hanging on the mercy of creditors. Finding bargains and deals may seem obvious - head to Google and click ´´Search´´, or go through the stack of mail and newspapers, hoping to grab some coupons - but there is far more to the process than people realize. Also, still think getting the best bang for your buck is exclusive at the big major retailers? Think again! That´s the perception they create for you to shop there in the first place. When stuff is perceived to be on sale, you just have to buy it, right? But are they really on sale? Because there are other secret underground mom-and-pop-like shops where less people know about that offer - and there are better outrageous deals. In order to save money shopping, you need to do what others don´t do and look where others don´t look...because whenever there is word of a gold mine, it will be over before anybody else has the chance to pick up a shovel. You need to approach discount shopping and bargain hunting from a different angle, like pro shoppers do. When you take the Discount Shopping Express, your destination includes: How to find discounts online and offline with advanced shopping strategies How to get coupons the way nobody else is doing and very few know about How to determine the best place to buy what... 1. Language: English. Narrator: KnowIt Express. Audio sample: http://samples.audible.de/bk/acx0/058481de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
This special box set contains five books in one! Here is a preview of what you´ll learn with Narcissism Unleashed!: Narcissism, sociopath, and psychopath - definitions and distinctions A look at narcissistic personality disorder Case studies of a narcissist, sociopath, & psychopath Understanding sociopaths and psychopaths Frequently asked questions about narcissists, sociopaths, and psychopaths Much, much more! Here is a preview of what you´ll learn with Mind Control Mastery: The fundamentals of human psychology and manipulation, persuasion, and deception How the power of suggestion changes perception The four golden tactics for manipulation The four golden tactics for persuasion The three golden tactics for deception Much, much more! Here is a preview of what you´ll learn with The Shopping Addiction: The seductive charms of shopping When the charm turns to a curse The whys of shopaholics How to cure shopping addiction Much, much more! Here is a preview of what you´ll learn with Living with OCD: What is OCD? OCD or OCPD? OCD in children How to cope with OCD Much, much more! Here is a preview of what you´ll learn with The Ultimate Self-Esteem Guide: What is self-confidence? How your early years shaped you What is self-esteem? How to overcome your self-defeating thoughts Steps in building your self-confidence Much, much more! 1. Language: English. Narrator: Millian Quinteros. Audio sample: http://samples.audible.de/bk/acx0/049523de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Understanding Channel Purchase Intentions::Measuring Online and Offline Shopping Value Perceptions Thijs Broekhuizen
Retail is the sale of goods to end users, not for resale, but for use and consumption by the purchaser. This excludes direct interface between the manufacturers and institutional buyers such as the government and other bulk customers. Retailing is the last link that connects the individual consumers with the manufacturing and distribution chain. Retail is the fastest growing sector in the Indian economy. Traditional markets are making way for new formats, such as departmental stores, hypermarkets, supermarkets and specialty stores. Western style malls have begun appearing in metros and second-rung cities alike, introducing the Indian consumer to an unparalleled shopping experience. This comparative study focuses on the costumers of Reliance Mart and Big Bazaar with regard to their buying tactics, shopping behavior, expectations, perceptions, satisfaction and brand loyalty.