Triple your business! Digital marketing has transformed how business is done. Today it is easier than ever to get your message in front of customers. The problem is, it is easier for your competition, too. So how do you make your brand stand out from the crowd? How can tools like Google Analytics help you engage with what customers love and do? Confronting a mountain of data, how can you make your business thrive? Philip Masiello, CEO of Hound Dog Digital Marketing, can tell you. Fueled by decades of his experience in marketing strategy and entrepreneurship, Masiello´s Think - Engage - Thrive! tears down marketing models created in a data-poor age, offering common-sense alternatives that take marketing out of the textbook, into the real world. Through stories of lessons he learned as an entrepreneur, TV-shopping marketer, and million-dollar Amazon seller, Masiello contrasts dysfunctional corporate cultures with the best-known companies doing marketing right, including Apple, Amazon, and Dunkin´ Donuts. In Think - Engage - Thrive! you will learn to use today´s unprecedented customer data tools to intelligently target your customers. By applying the principles Masiello lays out, you´ll convert clicks into sales and service into retention. Your business will skyrocket as you Think - Engage - Thrive! Masiello goes beyond marketing 4.0 and other internet marketing concepts to show you how to use the marketing tools to grow your business. Whether you are a startup business or a Fortune 100 company, this book will explain the concepts of digital marketing and marketing strategy in a way that is easy to understand. 1. Language: English. Narrator: Scott Miller. Audio sample: http://samples.audible.de/bk/acx0/103364/bk_acx0_103364_sample.mp3. Digital audiobook in aax.
Seminar paper from the year 2018 in the subject Business economics - Law, grade: 1, , language: English, abstract: Internet fraud assumes different forms. Therefore, this term paper will give a comprehensive overview of internet fraud. It appears that advances in the computer technology have led to the emergence of new crime activities. However, current wave of economic globalization requires extensive application of ICT in business transactions. As a result, e-commerce is seemingly assuming the center stage in the world of business. It has imparted sophistication in the way the global community carries out business transactions. Today, people do not need to have liquid cash in the pocket for business transactions as it used to be the case before the inception of e-commerce, in 1990?s. Moreover, electronic money transfers have offered people with a reliable alternative of buying and selling items through electronic means. Purchase and selling of goods and services are currently being conducted at the comfort of one?s sofa set in the house or on the office chair. This has been enhanced by the invention of e-payment services, in which buyers can purchase commodities via online connection, the so-called online shopping and send the payments to the seller through electronic money transfer means. However, e-commerce appear to be accompanied by enormous financial risks, especially with regard to internet fraud through which users of online money transfers are losing colossal sums of money to cyber criminals. It is believed that millions of people among the global population fall victims of internet fraud every year and, the vice has been assuming upward trends year-by-year. From an accounting perspective, Internet fraud is a cyber crime in which cyber criminal develop an internet scheme to deprive a person of financial resources, especially by the creating dishonest misrepresentation of fact. Australian Federal Police (2012) defines internet fraud as, ?any type of fraud scheme that uses email, web sites (and) chat rooms or message boards to present fraudulent solicitations to prospective victims? (par. 1). Internet fraud assumes different forms. Therefore, this term paper will give a comprehensive overview of internet fraud.
Julie Burchill is a renowned journalist and prolific columnist whose provocative opinions and observations sometimes create controversy and division but always make for compulsive reading. Her first novel, the best seller Ambition, has these same ingredients and more as she elevates the sex and shopping formula to an erotic, witty, and imaginative account of Susan Street´s exploits to reach the top.Wild orgies in exotic locations and political intrigue at home expose a fashionable jet set world that our heroine conquers on her journey, propelled by her desperate unyielding and enduring Ambition. Accomplished actress Georgina Hale gives a reading that captures the provocative and sexy mood in indomitable style. 1. Language: English. Narrator: Georgina Hale. Audio sample: http://samples.audible.de/bk/copy/000124/bk_copy_000124_sample.mp3. Digital audiobook in aax.
The wickedly funny impressions show arrived on television in 2002, having made waves and become an incredible success as a BBC Radio 4 series. BBC Radio Collection´s volumes of episodes from the radio series have been incredibly successful, and now this volume collects the best moments from the first BBC1 TV series. Enter a surreal universe where David Dickinson goes looking for weapons of mass destruction in ´´Weapons Hunt´´, the Queen sells off the royal jewels on the QVC shopping channel, and Delia Smith turns homicidal and starts cooking up the competition. Elsewhere, Anne Robinson votes off The Weakest Disciple and Professor Sam Ryan from Silent Witness joins Rolf on Animal Hospital. Also in the mix are an oddly threatening Michael Buerk, Saddam Hussein advertising Werther´s Originals, and familiar favourites Tony Blair, Greg Dyke, and Kristy Wark. Obi-Wan Kenobi visits a second-hand car salesman, Ozzy Osborne takes over the role of Dumbledore in the new Harry Potter movie, and Doctor Who spends a weekend with the Cybermen family in Living with the Enemy. Jon Culshaw, Jan Ravens, Kevin Connelly, Phil Cornwell, and Mark Perry prove that the ersatz can be even better than the real thing in these six sensational episodes. 1. Language: English. Narrator: Alistair McGowan, Full Cast, Jon Culshaw, Kate Robbins. Audio sample: http://samples.audible.de/rt/bbcw/000115/rt_bbcw_000115_sample.mp3. Digital audiobook in aax.
Billionaire businessman, Cal Sellers, knows how to get what he wants. And what he wants is Lucy Monroe. The problem? He had her once and lost her with one careless, arrogant act. And now she´s standing in his office demanding her old job back. Cal has no intention of rehiring her as the co-host of his home shopping TV show, Pleasure at Home. He has an altogether different position in mind for her - as his wife. If Lucy wasn´t so desperate she never would´ve stepped foot in Cal Sellers´s office, let alone the block his building stood on. Lucy´s a survivor who managed to break free of her ex´s terrible abuse, but now he´s back and more determined than ever. He wants their daughter, Poppy, and will stop at nothing to get his little girl back. Lucy will do anything to protect her daughter, including marrying Cal Sellers. Against her better judgment, she agrees to Cal´s proposal and finds herself married to a very different man than the one who broke her heart two years ago. As Lucy´s ex grows bolder and more violent, Cal and Lucy find themselves fighting not only for Poppy, but for a forever love that could be the one thing that will save them all. 1. Language: English. Narrator: Steven Barnett. Audio sample: http://samples.audible.de/bk/acx0/029876/bk_acx0_029876_sample.mp3. Digital audiobook in aax.
Chip Bell, author of Managing Knock Your Socks Off Service, discusses the changes in customer service and the tradition ideas of the customer. With the arrival of new technologies such as the Internet, customers are now more frugal than ever and expect their shopping experience to be top notch. Internal company relationships tend to affect how the company interacts with their customers, which has led to the trend of employers hiring employees who are knowledgeable in the products they sell because. AMA is a world-class leadership development provider in more than 40 countries worldwide. Our training is internationally recognized by nine professional associations and the majority of the Fortune 500 companies. 1. Language: English. Narrator: Dave Summers. Audio sample: http://samples.audible.de/bk/amai/000290/bk_amai_000290_sample.mp3. Digital audiobook in aax.
Random House presents the audiobook edition of Wired to Eat by Rob Wolf, read by Kaleo Griffith. New York Times best seller One month to reset your metabolism for lasting fat loss. One week to discover the carbs that are right for you. With weekly shopping lists and over 70 fully anglicised recipes. In Wired to Eat, superstar US diet expert, paleo sensation and New York Times best-selling author of The Paleo Solution Robb Wolf will show you how to change your eating habits for good, tailor your diet to fit your personal needs and shed weight fast - and never put it back on! PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio. 1. Language: English. Narrator: Kaleo Griffith. Audio sample: http://samples.audible.de/bk/rhuk/002983/bk_rhuk_002983_sample.mp3. Digital audiobook in aax.
Dan works at a bookstore in a deadly dull shopping mall where nothing ever happens. He´s an angsty emo-kid who sells mid-list books to mid-list people for the minimum wage. He hates his job. Rhoda has dragged her babysitting charge to the mall so she can meet her dealer and score some coke. Now the kid´s run off, and she has two hours to find him. She hates her life. Rhoda bullies Dan into helping her search, but as they explore the neon-lit corridors behind the mall, disturbing text messages lure them into the bowels of the building, where old mannequins are stored in grave-like piles and raw sewage drips off the ceiling. The only escape is down, and before long Dan and Rhoda are trapped in a service lift listening to head-splitting musak. Worst of all, the lift´s not stopping at the bottom floor. Plummeting into the earth, Dan and Rhoda enter a sinister underworld that mirrors their worst fears. Forced to complete a series of twisted tasks to find their way out, they finally emerge into the brightly lit food court, sick with relief at the banal sight of people shopping and eating. But something feels different. Why are the shoppers all pumped full of silicone? Why are the shop assistants chained to their counters? And why is a cafe called McColon´s selling lumps of bleeding meat? Just when they think they´ve made it back to the mall, they realise their nightmare has only just begun.... Sarah Lotz and Louis Greenberg met in a pub while bunking a crime seminar and, as one does at pubs, discovered a mutual interest in horror. Sarah, a crime novelist and screenwriter, was a die-hard zombie fanatic; Louis, a literary writer, editor and recovering bookseller, had studied vampire and apocalyptic fiction. Rejecting their initial plans for a vampire-vs-zombie faceoff, they decided to write the first mainstream South African horror novel together and S.L. Grey was born. Sarah also writes the Deadlands series of zombie novels for young adults with ... 1. Language: English. Narrator: Ingeborg Riedmaier, Denver Isaac. Audio sample: http://samples.audible.de/bk/adbl/012421/bk_adbl_012421_sample.mp3. Digital audiobook in aax.
For millions, the daily shopping experience has devolved from the resonant personal ritual of our memories and dreams to the boring zombie-like process we wander through daily. We´re wasting our time and money, at the cost of our patience, good will, and joie de vivre. The new entitlement of discount prices has driven out creative, customer-centric thinking, far more than is commonly believed. In Shopportunity!, highly respected business strategist Kate Newlin provides an insider´s view of how consumers´ needs and wants are researched, identified, and responded to at the manufacturing and marketing level of companies, and then systematically ignored by those same manufacturers and their retailers when it comes time to bring brands to market. Indeed, she demonstrates how one generation of marketers has addicted three generations of consumers to the heroin of price promotion and what it means to our waistlines, credit ratings, and life experience. From Wal-Mart to Shop-Rite to CVS and Home Shopping Network, Newlin will reveal what the world´s leading brands really know about us and how they ultimately sell the products we buy. Drawing on powerful reporting and her three decades as an insider, Newlin traces the tragic arc of the great freefall between what consumers want of their brand choices, what brands are able to deliver, and the torture retailers put consumers through in order to acquire the transformational promise of the brands. Her critique culminates in a shopper´s bill of rights that lays out 10 principles of consumer transformation that should liberate shoppers, as well as the manufacturers and channels that serve them, from the tyranny of the cheap. 1. Language: English. Narrator: Kimberly Schraf. Audio sample: http://samples.audible.de/bk/harp/001329/bk_harp_001329_sample.mp3. Digital audiobook in aax.
Chris and Heidi Powell, hosts and transformation specialists from the hit TV show Extreme Weight Loss, now share their proven, life-changing, step-by-step guide for losing weight and keeping it off in their first coauthored book, Extreme Transformation. They are the hosts of television´s most popular weight-loss documentary show, Extreme Weight Loss, and now the Powells provide a blueprint for changing your health in just 21 days. Whether you´re looking to lose the baby weight, that last 10 pounds, or several hundred, this is the program that can change your life forever. They share their most effective secrets for weight loss success through diet and exercise and go into detailed focus on how to develop a powerful, sustainable mental change to keep the weight off forever. With their help, listeners will ´´see´´ the hidden path of transformation; be guided through fast and fun exercises; and enjoy loads of recipes (both quick and gourmet) along with advice for food shopping, preparation, and more! With an incredible expansion of the carb-cycling core that has driven Chris´ first two national best sellers, the Powells guide you from the very first step to reach your ideal weight and transition to lifelong maintenance - high-impact results in as little as three weeks. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio. 1. Language: English. Narrator: Chris Powell, Heidi Powell. Audio sample: http://samples.audible.de/bk/hach/002357/bk_hach_002357_sample.mp3. Digital audiobook in aax.