Science has made the leap from the lab to come to a store near you - and the effects on us are phenomenal. Corporations in hypercompetition are now using the new mind sciences to analyze how and when we shop and the hidden triggers that persuade us to consume. From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the ´´persuasion industry´´ to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it. A revelatory inside story, The Brain Sell is a tale of engineered behaviors and ´´atmospherics´´ - of subliminal messaging - and of TVs that sometimes watch us while we´re watching them. During his journey Lewis explores fascinating questions such as: Why should a particular font used to describe soup make it taste better? Why do some retailers actively encourage shoppers to haggle? How do the tools and techniques of ´´the brain sell´´ influence shopper behavior, and what can you - as a retailer or marketer - learn from them? Informed, illuminating, stimulating: You cannot afford to miss The Brain Sell. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. 1. Language: English. Narrator: Steven Menasche. Audio sample: http://samples.audible.de/bk/gdan/001686/bk_gdan_001686_sample.mp3. Digital audiobook in aax.
This special box set contains five books in one! Here is a preview of what you´ll learn with Narcissism Unleashed!: Narcissism, sociopath, and psychopath - definitions and distinctions A look at narcissistic personality disorder Case studies of a narcissist, sociopath, & psychopath Understanding sociopaths and psychopaths Frequently asked questions about narcissists, sociopaths, and psychopaths Much, much more! Here is a preview of what you´ll learn with Mind Control Mastery: The fundamentals of human psychology and manipulation, persuasion, and deception How the power of suggestion changes perception The four golden tactics for manipulation The four golden tactics for persuasion The three golden tactics for deception Much, much more! Here is a preview of what you´ll learn with The Shopping Addiction: The seductive charms of shopping When the charm turns to a curse The whys of shopaholics How to cure shopping addiction Much, much more! Here is a preview of what you´ll learn with Living with OCD: What is OCD? OCD or OCPD? OCD in children How to cope with OCD Much, much more! Here is a preview of what you´ll learn with The Ultimate Self-Esteem Guide: What is self-confidence? How your early years shaped you What is self-esteem? How to overcome your self-defeating thoughts Steps in building your self-confidence Much, much more! 1. Language: English. Narrator: Millian Quinteros. Audio sample: http://samples.audible.de/bk/acx0/049523/bk_acx0_049523_sample.mp3. Digital audiobook in aax.
How to remember everything from names, dates, shopping lists, speeches, songs, meetings, to telephone numbers and anniversaries, or anything else you wish to store using the unlimited capacity of your own phenomenal, personal and portable mental filing cabinet. This audio is instantly gratifying and also makes a fun game to play with with friends and even your own children. You will quickly leaarn how to remember 20 totally random objects and surprise everyone with how easily you will be able to recall things. 1. Language: English. Narrator: Mr Russell Webster. Audio sample: http://samples.audible.de/bk/snaf/000004/bk_snaf_000004_sample.mp3. Digital audiobook in aax.
A frank and hilarious guide to every man´s mind-numbing nemesis: Shopping. Guys, spent one too many Saturdays marooned at the mall? Rejuvenate your manhood with the Shopping Survival Guide for Men. This indispensable sanity-saver exposes the hidden history and insidious psychology of shopping. Hint: it´s crazy. Plus, this book cool-headedly guides you through the treacherous, credit card-melting mazes of: Shoes: ´´If you´ve ever been in the shoe section of any major department store, you now know what the gross national product of Belgium would look like if it consisted of footwear, which, for all I know about Belgium, it does.´´ Makeup: ´´Egyptians used cochineal bugs to make red dye for their lips, and I don´t even care what ´cochineal´ means because the word ´bugs´ is after it.´´ Prom Dress Shopping: ´´Like most men, all you know about prom dresses is that they are more expensive than a good set of tires.´´ Fashion Terminology: ´´Puckered Bodice: A banned professional wrestling move involving a lemon, a folding chair, and a car battery.´´ Shopping History: ´´1687: Isaac Newton develops the law of universal gravity after his wife´s shoe rack collapses on him.´´ Don´t get dragged to the mall without it! 1. Language: English. Narrator: Johnny Heller. Audio sample: http://samples.audible.de/bk/acx0/037356/bk_acx0_037356_sample.mp3. Digital audiobook in aax.
A BMW in a Costco parking lot? A working class family with a 50-inch plasma TV? What´s going on in the mind of the new consumer? Today´s consumers can seem impossible to understand, and even harder to please. For instance, the average mall shopper will spend about $100, then leave when she hits that limit. She´ll probably buy shoes rather than clothing, because she doesn´t want to think about her dress size. And the store most likely to get her money isn´t the one with the nicest display or the deepest discounts, it´s the one closest to her parking spot. In his consulting with dozens of leading companies, Michael J. Silverstein has interviewed thousands of customers, extracting fascinating patterns about what really drives their purchase decisions. His first book, the acclaimed best seller Trading Up, has taught a generation of marketers about the ´´new luxury´´ phenomenon, and why consumers will happily pay a steep premium for goods and services that are emotionally satisfying, from golf clubs to bathroom fixtures to beauty products. But Trading Up revealed only part of the story of the new consumer. The same middle-class people who are happily trading up at Victoria´s Secret and Panera are going on treasure hunts at Costco and Home Depot. And they are often getting as much emotional satisfaction in the discount stores as in the luxury stores. Treasure Hunt shows how even the most mundane shopping, for things like paper towels and pet food, has become an adventure rather than a tedious chore. 1. Language: English. Narrator: John H. Mayer. Audio sample: http://samples.audible.de/bk/rand/000827/bk_rand_000827_sample.mp3. Digital audiobook in aax.
Are you addicted to shopping? Do you find it hard to go out for lunch without dropping in to the local shopping facility? Are your debts spiralling out of control because of the number of unneeded items you purchase on a weekly basis? Have others called you a shopaholic? Do you deny the fact that your habit is now becoming a problem within your life? Within this Hypnosis Audio Programme, Benjamin Bonetti, Celebrity Hypnotist and International Bestseller works to establish the cause of the addiction and uses the latest in his reprogramming techniques to re-code the strategies that you would normally take, re-aligning your mind to a lifestyle of alternative and controlled spending. Benjamin Bonetti´s self-help tools have changed the lives of thousands of people around the world, offering simple solutions for lasting change. Over the years, the Benjamin Bonetti range has been described by its users as ´Dynamic, Positive, Intelligent, Functional, Fun, Energetic and Interactive.´ 1. Language: English. Narrator: Benjamin P Bonetti. Audio sample: http://samples.audible.de/sp/benb/000018/sp_benb_000018_sample.mp3. Digital audiobook in aax.
You´re about to discover a proven strategy for how to overcome your shopping addiction for the rest of your life. Millions of people suffer from shopping addiction and throw away their personal and professional success because of this issue. Most people realize how much of a problem this is but are unable to change their situation simply because it´s been a part of their mind-set for so long. The truth is, if you are suffering from limitations because of your shopping addiction and haven´t been able to change, it´s because you are lacking an effective strategy and understanding of where your addiction is coming from and why it is so hard to stop. This book goes into where shopping addictions originate, signs and symptoms of a compulsive shopper, and a step-by-step strategy that will help you free yourself from your addiction and help you take control of your life. 1. Language: English. Narrator: Kelly Rhodes. Audio sample: http://samples.audible.de/bk/acx0/047056/bk_acx0_047056_sample.mp3. Digital audiobook in aax.
Put Your Money Where Your Mouth Is! answers questions big and small: What are whole foods? How do we phase the processed stuff out and the whole foods in? How do we know what to look for among the glut of choices at the grocery store? Is organic food really worth it? And what the heck is a CSA? In short, how do we navigate our way out of a food maze that was seemingly designed to trap us into consuming an endless cycle of cheap, processed, packaged junk? First, you´ll discover the four steps. These are all-important, easy-to-remember principles that touch on everything from goals to budgeting, and they´ll help steer you in the right direction every time you set out to buy food for you and your family. With these guideposts in mind, you´ll then learn all about the staples that constitute a nutrient-dense diet. From organic meats and produce to raw dairy products to freshly milled grains, you´ll learn why these foods are important, where to find them, and most importantly, how to make sure you´re getting superior nutrition from them. By the end of Section II, you´ll know if you should: Cook your meat rare or well-done. Consume visibly gelatinous bone broth. Eat eggs from chickens raised on soy. (For that matter, if you should eat soy.) Drink raw or pasteurized milk and cream. Consume full-fat, low-fat, or nonfat dairy products. Soak and/or ferment your legumes and grains before cooking them. Invest in your own home flour mill. Buy iodized salt. Drink distilled water. Buy nuts and seeds from bulk bins. Cook with canola or vegetable oil. Feed your pets cooked food. Purchase over-the-counter skin care treatments that tout collagen and antioxidants. Of course, nobody ever said that changing eating habits for the better is easy, especially for little ones. But Put Your Money W... 1. Language: English. Narrator: K. Gomez, Stephanie Selene Anderson. Audio sample: http://samples.audible.de/bk/acx0/117617/bk_acx0_117617_sample.mp3. Digital audiobook in aax.
Learn Everything You Need to Know About Bargain Shopping and Saving Money! In Bargain Shopping: The Ultimate Guide to Save Money on Groceries, Spend Less, and Live a Frugal Lifestyle, you´ll learn all the fundamentals of couponing and adopting a more frugal lifestyle. This book covers a wide array of topic areas, such as how to save money on groceries, how to organize your coupons, and why frugal living is the secret to happiness. It´s not easy to live on a budget, but doing so could completely change your life for the better. Here is a preview of what is inside this book: What is Bargain Shopping? A History of Coupons and Discounts Why Frugal Living Is the Secret to Happiness The Seven Key Benefits of Saving Money Through Bargain Shopping Eleven Smart Ways to Find Coupons and Deals How to Shop Smart: Tips and Tricks to Save Big How to Organize Your Coupons Every Week Inside the Other Half´s Mind: Why do stores even offer discounts? Marketing Traps: How to spot fake discounts versus real discounts in stores Things You Must Know About Store Coupon Policies Loyalty Programs: Why do they exist, and why should you care? Sixteen Useful Resources for Snagging the Best Deals Conclusion Final Word/About the Author 1. Language: English. Narrator: Charles Henderson Norman. Audio sample: http://samples.audible.de/bk/acx0/029811/bk_acx0_029811_sample.mp3. Digital audiobook in aax.
Everyone wants to live a life full of meaning, purpose, and success. Yet, you clutter your mind with limiting thoughts of can´t do this, can´t do that, it´s too high, too far, too great to achieve. Divided into two sections, "Subliminal Affirmations" and "Laws of Attraction Guide"; this audiobook will show that your subconscious is the most powerful tool to help alter your life in a positive manner. Negative thoughts are like weeds that grow all the time without any nurturing, since it´s human nature to think of negative consequences. On the other hand, positive thoughts about health, love, wealth, success are hard to come by, and like everything worth fighting for in this life, they require a lot of nurture and care. The audiobook plans to give you exactly what you need: the means to stay positive through constant affirmations designed to help improve oneself, change bad behaviour, or channel the universe to attract good things in your life. Call it meditation or even self-hypnosis, but the principles stated in the audiobook actually work. It is proven that repetitive constructive affirmations attract positive energies in your life, and that desire is the first step towards achievement. Packed with subliminal affirmations, the audiobook shows that in order to attract opportunities that will improve your health, love life, or even wealth, all you need are few minutes a day to shift your mind through positive affirmations. You can choose to repeat them loud and proud, or they can be repeated in your mind during idle times such as while commuting or even while taking a shower. Think positive, be confident and change your life now by taking action and downloading this audiobook. Don´t be a pessimist and navigate away. You can´t achieve any success if your mindset is constantly plagued by negativity. Download this audiobook and improve your life! 1. Language: English. Narrator: Susan Smith. Audio sample: http://samples.audible.de/bk/acx0/055873/bk_acx0_055873_sample.mp3. Digital audiobook in aax.